Rick Pizzoli, CEO and Founder of Sales Force Europe, has 25 years' experience bringing tech companies to new European markets with a mix of executive sales outsourcing, lead generation, international strategy, channel sales, inside sales and regional sales management, all with a focus on leveraging local sales expertise with existing networks.
Wednesday 20 October [EMEA]
Track 2: Grow: How to Scale Globally Without Sinking
Going global has become a priority for executives across the world. This is partly due to the rise of emerging markets, which are forecasted to contribute more than half towards global economic growth over the next decade. However, evolution into global markets is undoubtedly challenging, but technological development over the last decade has become a key contributor for companies to evolve globally faster. Looking back, it took more than 15 years for companies like Sony and Honda to go global – but Lenovo’s tech-driven global strategy helped the company achieve international success in five years. It’s time companies prepare for a new phase of globalization, in which advanced, long-term strategic practices are required to thrive at the global level. Log in and learn:
- The benefits and challenges of going global.
- How to build a successful international go-to-market strategy.
- The most common pitfalls while scaling globally, and how to navigate them.